The Local Gift Card CCC and Valley First, a division of First West Credit Union have partnered on a unique campaign to support local businesses while also helping fill the pantries at the Central Okanagan Food Bank. Right now, when you purchase a $10 gift card through The Local Gift Card, Valley First will donate $1 to their signature cause, Feed the Valley.

Valley First, a division of First West Credit Union is committed to making a real difference in the financial lives of our members and a meaningful difference in our local communities. That’s why we launched Feed the Valley in March 2010, an innovative community partnership aimed at tackling hunger in the Okanagan, Similkameen and Thompson valleys. Every dollar raised is equal to 3 meals for a person in need. We have already raised over $30,500 in 2021, since the inception of the program we are proud to have raised over $2,602,168 and 96,232 pounds of food through member donations, staff fundraising activities, partner collaborations and in-kind donations. Over $700,000 of these funds has been allocated to the Central Okanagan food bank.

Last year 80,000 British Columbians accessed their local food bank, 1 of every 3 clients is a child. Get involved today. It’s easy and will make an incredible difference in the lives of children and families right here at home!

For the duration of this campaign, we will be including an extra note with each gift card sold. The note will let people will know how many meals were provided to the local food bank thanks to their choice to support locally owned businesses in their community.

We are grateful to Valley First for the opportunity to give back while supporting our locally owned businesses.

We are more than just a gift card.  We work to bring awareness to an amazing selection of businesses that we have in our communities.  One of the challenges many people face when they are looking to support local is that they don’t know where to go.  Our website allows people to discover businesses in their community they didn’t know existed.

I know our program works!  I have heard first hand from business owners who have had their businesses discovered simply because they are part of our program.

May 15, 2021